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Esdoorn de Vries

A handful of new clients for CODU Automatisering

One client accounted for 80% of revenue. Time to spread the risk, but cold prospecting wasn't Vincent's strong suit.

Vincent Korbijn, CODU Automatisering
connection requests sent
± 1,000
connection requests sent
new clients
5 to 6
new clients
of projects in the pipeline
Dozens
of projects in the pipeline
“When they promise something, they deliver.”

Vincent Korbijn

Founder, CODU Automatisering

Industrial automation
LinkedIn outsourcing and appointment setting

Too dependent on one client

Vincent Korbijn started CODU Automatisering in 2019 as a freelancer. The business grew quickly, until one client accounted for 80% of revenue. "If that client were to drop out, it would have major consequences." But sales? "I know where my strengths lie, and it's not in sales."

A technical match

Vincent came across Esdoorn de Vries through an online search. "From the very first moment, they understood what we do and which target groups we want to reach."

After his LinkedIn profile was optimised, a targeted campaign followed. "In total, around a thousand invitations were sent. That resulted in five or six new clients, with whom we can take on dozens of projects."

"They deliver what they promise"

New project managers have since been hired. "When they promise something, they deliver. That sounds obvious, but these days it isn't. If the tide ever turns, they're the first people I'll call again."

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