“To me, it really feels like I've gained an extra colleague.”
Stephan Wijnhof
Owner, Wijnhof
Wholesale
LinkedIn outsourcing
"We had no time for sales"
Stephan Wijnhof started out ten years ago in a rented lock-up garage. The business grew, but winning new clients kept getting pushed aside. "We were fully occupied with operations and had young children at home. Setting up an active sales team wasn't feasible, financially or practically."
At the end of 2024, he decided to try a lighter version of the service. "Expectations were modest: if we got one client out of it, it would already be a success."
From 150 to more than 800 connections
"Within a short time, my LinkedIn network grew from 150 to more than 800 connections. I got in touch with companies I would never have approached myself."
Following up turned out to be a learning process. "When Roderick shared recordings of his own calls, I immediately heard the difference: his questions were much more open. That helped me improve my approach."
A strong partnership
"Every week I receive a clear report with the results. I know exactly what's happening." Two companies now want to outsource their internal work to Wijnhof.
"You can adjust, pause or scale up the campaign as you go. That gives you control and room to manoeuvre."
